B2B CMOs—you’re spending too much on creative and not getting the ROI you deserve.

In this week’s KlientBoost Kitchen recipe we cover:

↳ How to use creative offer alignment to improve conversion rates

↳ Using regular testing to beat ad fatigue and squeeze more juice from your ads

↳ Techniques for using animation to grab attention and win more leads

↳ Underutilised social proof tactics that build brand credibility

↳ Why your brand rulebook could be costing you $$$ (and what to do instead)

More than a garnish tip list, this is the meat-and-potatoes of high-performing B2B creative.

Shout out to KlientBoost Head of Performance Creative Beav Hari for sharing the secret recipes this week 😋

Bon appétit 🤌